The pressure to be productive is constant, especially for women who often juggle multiple roles—whether it is being a professional, a mom, a partner, or a friend. We are surrounded by tips, tools, and strategies promising to help us squeeze more out of every day, but it can quickly become overwhelming. Sometimes it feels like society expects us to be in constant motion, working every moment of our waking hours, with any time spent on ourselves or simply resting seen as wasted. 

We are told to optimize everything: our morning routines, our work habits, and even our relaxation time. But this relentless push to always be doing more can leave us feeling exhausted and guilty when we are not “productive.” We might find ourselves thinking that if we are not working on a project, ticking off a to-do list, or pushing forward in some way, we are falling behind. 

But the truth is, this mindset is not sustainable. Productivity is not just about cramming more tasks into our day; it is about being intentional with our time and aligning our actions with what matters to us. It is okay to pause, reflect, and give ourselves permission to rest without feeling like we are letting someone down. After all, real productivity is not about constant activity—it is about meaningful progress toward our goals, and sometimes that progress includes taking a break to recharge. 

With all these tactics, it all boils down to a powerful yet often overlooked connection that can significantly impact our ability to be productive: the Time-Why Connection. Understanding our "why"—our core motivations and reasons for doing what we do—can help us prioritize our tasks and make better use of our time. When we are clear on our purpose and the reasons behind our actions, productivity, and success will naturally fall into its place. 

Dig deep down and know your "why". Come join me and other amazing women in the highly anticipated BE 2024 Women’s CME Conference. Mark your calendars from September 27 to 30, 2024 in the vibrant and sunny Omni Scottsdale Resort & Spa, Scottsdale, AZ. 

With only a few spots left, now is the time to secure yours and get ready to be inspired, empowered, and equipped with the tools you need to thrive in both your career and personal life. This is your chance to connect with like-minded women, learn from industry leaders, and invest in your growth and development. Don’t miss out on this transformative experience—grab your SPOT today before it’s gone! 

Time-Why Connection for Women 

As women, we often find ourselves wearing many hats—juggling careers, family responsibilities, friendships, personal growth, and so much more. It is easy to get caught up in the day-to-day hustle, feeling like we are constantly busy but not always fulfilled. The Time-Why Connection is about aligning how we spend our time with our core motivations, or our "why." This is the deep and personal reason that drives everything we do. It is the force behind our goals, the purpose that fuels our daily actions, and the reason we get out of bed each morning.  

When we understand our "why" and prioritize our time accordingly, we create a more balanced and meaningful life. Being intentional about how we spend our time brings fulfillment to our daily activities. This connection allows us to live with purpose and passion, making the most of each moment. Knowing why we are doing something makes us more mindful and helps us make better decisions about how to spend our time wisely. 

Let's make this journey even more exciting with the BE24 Referral Program. Imagine sharing this incredible experience with a friend by your side. When you refer someone new to BE24, both of you will snag an exclusive invitation to a special private event hosted by me. And there’s more—referral program participants also have the chance to win a luxurious spa day at BE24! This is our chance to support one another, celebrate our wins, and offer guidance through challenges. Let’s team up, hold each other accountable, and make this event unforgettable together. 

7 Ways How the Time-Why Connection Enhances Productivity 

Imagine you are a woman who is passionate about both your career and your family. Your "why" might be to provide a stable, loving environment for your family while also pursuing a fulfilling career. But how do we exactly do both without compromising our productivity and without neglecting our goals? Here are 7 ways you can try: 

1. Start with "Why” 

Let’s start by taking a moment to reflect on what motivates us. Whether it is the desire to provide for our families, make strides in our careers, or pursue personal passions that light up our lives, understanding these core motivations is essential. When we identify our "why," we create a strong foundation for how we choose to spend our time. This clarity helps us see beyond the daily grind and connect our actions to something deeper and more meaningful.  

By knowing what drives us, we can align our time with our true priorities, ensuring that our efforts are not just about getting things done, but about building the life we truly want. It is this focus on our "why" that empowers us to make deliberate choices, guiding us through the busyness of life with purpose and intention. 

Understanding your "why" is incredibly empowering. It is the foundation for setting boundaries, gaining self-awareness, and crafting a personalized strategy that truly works for you. If you are feeling overwhelmed, uncertain about your direction, or struggling to carve out time for yourself, I’ve got exciting news.  

Next month, I am launching RISE Mastermind—a 9-month coaching journey where you will be supported by a vibrant community of like-minded women. With only 10 spots available, this is your chance to establish strong boundaries, reclaim your time, and transform your life. Don’t miss out on this opportunity for growth and empowerment. I am thrilled to invite you to join us and make this your season of transformation. Sign up HERE today! 

2. Prioritize with Purpose 

When we prioritize with our "why" in mind, we begin to see our tasks through a new lens. We ask ourselves, "Does this activity align with what truly matters to me?" If the answer is yes, it goes to the top of our list. If not, we reconsider its place in our lives. This intentional focus on our core motivations allows us to cut through the noise and zero in on what counts.  

Saying no becomes an act of self-care. When we are clear on our "why," it is easier to decline commitments that do not serve our goals or align with our purpose. We understand that every time we say yes to something that does not fit our priorities, we are saying no to something that does. Prioritizing with purpose means honoring our time, and reserving them for the activities that move us closer to our goals and bring us fulfillment. 

Too busy to get some time for you and reflect on your purpose? Check out my Time Management Course. It is packed with practical tips to help you streamline your schedule, prioritize what matters most, and create space for self-reflection and growth. Discover strategies that fit into your busy life and start making meaningful changes today. 

3. Set Boundaries 

We establish boundaries to protect our time, ensuring that our lives reflect our priorities. This might mean setting clear work hours that allow us to be fully present with our families or carving out sacred moments for self-care. By being intentional about where we draw the line, we create space for the things that nourish us. These boundaries empower us to live in alignment with our values, making sure that our time is spent on what brings us joy and fulfillment. 

I’ve always championed the importance of setting boundaries, and now, this is your sign to take control. If you are seeking guidance on how to set and manage your boundaries effectively, my book, Brave Boundaries, is the perfect tool. It provides practical techniques and strategies for creating clear boundaries in all areas of your life—whether it is with family, friends, or at work. This book will empower you to assert yourself with confidence and manage your time more effectively. 

 4. Create a Daily Routine that Resonates 

Next on the list is to craft a daily routine that integrates our core motivations into our schedule. This means we allocate focused work periods in the morning when we are at our peak productivity, allowing us to tackle important tasks efficiently. We also make sure to carve out dedicated time in the evening to connect with our loved ones, ensuring we maintain strong relationships and quality family moments. By designing our day around what matters most to us, our routine becomes a meaningful expression of our values and goals. 

Speaking of daily routines, I always make it a priority to show up and follow through. These routines truly make my life easier and more seamless. Whether it is having a morning coffee, listening to podcast while getting ready, or simply hitting your 10k steps, routine provides structure and stability in an otherwise chaotic world. 

5. Stay Flexible but Focused 

Life as a working mom or busy professional can be unpredictable. While we stay flexible and adapt to shifting circumstances, we make sure not to lose sight of our "why." If unexpected events alter our plans, we adjust our strategies and schedules but remain anchored to our core motivations. By keeping our ultimate goals in mind, we ensure that every adjustment still serves our purpose and keeps us moving in the right direction. 

6. Celebrate Small Wins 

Let's not be too hard on ourselves. Celebrate any small wins and acknowledge your progress, no matter how minor it may seem. By recognizing these achievements, we keep ourselves motivated and reinforce the connection between our daily actions and our core "why." Each small victory serves as a reminder that we are on the right path, even during challenging times. 

7. Review and Reflect Regularly 

Our lives and goals are always evolving, and so are our motivations. By staying connected to our "why," we ensure that our time management is always aligned with what matters to us. This ongoing reflection helps us adjust our priorities and actions, so we remain productive and fulfilled as we navigate our busy schedules. It is a way of keeping our daily routines meaningful and ensuring that our efforts continue to support our core values and aspirations. 

What works for now might not work for the next year, so remember, this is an ongoing journey. That's why I'm thrilled to announce REVIVE Retreat, happening from January 9-12, 2025! This exclusive retreat is crafted for women who are ready to reset and embrace a new chapter in their lives. If you are feeling the need for a major shift, REVIVE offers a unique approach to help you reconnect with your purpose and rejuvenate your spirit. 

Imagine starting 2025 with a powerful reset at the luxurious Silverado Resort in Napa Valley. This is a high-touch, intimate event and an opportunity to transform your life in a beautiful setting. Secure your SPOT today! 

By applying these strategies, we can navigate our busy lives with intention, ensuring that our efforts are not just about getting things done but about living a life that is meaningful and fulfilling. 

The Power of the Time-Why Connection 

Maximizing personal productivity is not just about working harder or using the latest productivity tools. It is about working smarter by understanding the deep connection between your time and your "why." When we align our actions with our core motivations, we create a powerful synergy that enhances our productivity and brings us closer to achieving our goals. 

The Time-Why Connection is a reminder that productivity is not just about getting more done; it is about getting the right things done—those that truly matter to you.